Collegedunia Hiring in Gurugram, Haryana for Performance Marketing Executive 2026. Explore Collegedunia Career roles, key skills, salary insights, and how to apply now.
Gurugram, Haryana, India – The edtech sector continues to expand rapidly, and Collegedunia Hiring in Gurugram, Haryana, India is creating strong opportunities for digital talent. One of the most in-demand openings right now is the Collegedunia Hiring For Performance Marketing Executive role. This position sits at the intersection of data, creativity, and revenue growth, making it ideal for marketers who want to drive measurable impact. If you’re targeting a Collegedunia Career in performance marketing, this breakdown covers responsibilities, required skills, growth scope, and application strategy.
About the Company & Role Context
Collegedunia is a leading education portal connecting students with colleges in India and abroad. The Performance Marketing Executive role is critical to scaling their study abroad vertical across USA, UK, Canada, and other countries. Unlike traditional brand marketing, this role is 100% ROI-driven. Every rupee spent on Google Ads or Meta Ads must translate into qualified student leads at an optimal CPA.
Key Responsibilities at Collegedunia in Gurugram, Haryana, India
- Plan and execute paid campaigns on Google Ads: Search, Display, YouTube and Meta Ads: Facebook & Instagram to capture high-intent audiences.
- Generate high-quality leads for study abroad programs by targeting students researching universities in USA, UK, Canada, etc.
- Monitor campaign performance using core KPIs such as CTR, CPC, CPA, and ROAS to ensure budget efficiency.
- Optimize campaigns daily to improve conversions and reduce cost per lead through bid strategies, audience refinement, and ad scheduling.
Additional responsibilities include conducting A/B testing for ad creatives, headlines, and landing pages to lift conversion rates. You will collaborate closely with content and design teams to align messaging. Using Google Analytics, you’ll track performance and user behavior from click to enquiry. Re-marketing campaigns are also key to re-engage drop-offs and maximize ROI from existing traffic.
Also Read – Paytm Hiring in Noida, India: Product Intern
Required Skills for Hiring Collegedunia Performance Marketing Executive
To succeed in Collegedunia Hiring For Performance Marketing Executive, you need both technical and analytical strength:
- Platform Expertise: Working knowledge of Google Ads, Meta Ads Manager, and Google Analytics GA4. Certification is a plus but hands-on campaign experience matters more.
- Analytical Mindset: Strong problem-solving skills to interpret CTR, CPC, CPA, and ROAS trends and pivot strategy fast.
- Testing & Optimization: Experience with A/B testing frameworks for creatives and landing pages.
- Communication: Good coordination skills to brief designers, align with content, and report results to stakeholders.
Also Read – Siemens Hiring For HR Specialist in Pan
Why This Collegedunia Career Role Stands Out
- High-Growth Vertical: Study abroad is a $5B+ market in India with 30% YoY growth. Performance marketers directly influence revenue.
- Full-Funnel Ownership: From ad copy to landing page CRO, you own the entire conversion path, unlike siloed agency roles.
- Skill Acceleration: You’ll master lead-gen for high-ticket services, a skill that transfers to fintech, real estate, and SaaS roles.
Salary Insights & Career Path
For a Performance Marketing Executive in Gurugram, Haryana, industry benchmarks range from ₹4.5 LPA to ₹8 LPA based on 1-3 years experience. At Collegedunia in Gurugram, Haryana, India, top performers often grow into Senior Executive or Assistant Manager within 18-24 months, handling larger budgets and international geos.
How to Apply & Stand Out
- Tailor Your Resume: Highlight campaigns where you improved ROAS or reduced CPA. Add metrics: “Reduced CPL by 32% for education client”.
- Build a Mini Case Study: Run a ₹500 test campaign for “study in Canada” and share insights in your cover letter.
- Certifications Help: Google Ads Search, Display, and GA4 certifications signal baseline competence to hiring managers.
Long-Tail Keywords to Target
- performance marketing executive jobs in edtech Gurugram
- study abroad lead generation jobs India 2026
- Google Ads jobs for education sector Haryana
- Meta Ads campaign manager hiring Gurugram
- entry level performance marketing jobs Collegedunia
Frequently Asked Questions
1. What is the work location for Collegedunia Hiring Performance Marketing Executive?
The role is based in Gurugram, Haryana, India. Collegedunia’s marketing team operates from their Gurugram office to coordinate closely with content and sales for the study abroad vertical.
2. Is prior study abroad marketing experience mandatory for Collegedunia Career roles?
Not mandatory, but preferred. Collegedunia Hiring For Performance Marketing Executive requires strong basics in Google Ads, Meta Ads, and analytics. If you’ve run lead-gen campaigns in edtech, real estate, or BFSI, your skills are transferable because the KPIs: CPA, ROAS, and lead quality remain the same.
3. What growth can I expect after joining Collegedunia in Gurugram, Haryana, India?
Performance Marketing Executives typically move to Senior Executive in 12-18 months, then Assistant Manager, managing multi-channel budgets across geos. Because Hiring Collegedunia focuses on revenue roles, high performers get faster visibility and cross-functional exposure.
